Build a list of 40 keywords and 20 customer prompts grouped by intent and funnel stage. Submit it as a spreadsheet.
Description.
Build a list of 40 keywords and 20 customer prompts grouped by intent and funnel stage. Submit it as a spreadsheet.
Search 10 queries for your business and record who appears in the results and in AI answers. Submit a one-page baseline snapshot.
Develop a basic digital marketing strategy for a real business, organisation or approved business scenario. Your strategy should identify: The business and its objectives Target audience Customer problem or need Customer journey Marketing objective Recommended digital channels Key marketing messages Primary KPIs The purpose of this assignment is to apply the concepts covered in Topic […]
Set up a Google Shopping Ad campaign and create ad groups for selected products.
Assignment Description: Congratulations! You’ve reached a pivotal point in your Google Search Ads Mastery course. It’s time to put your knowledge into action by creating your very own Google Search Ads campaign. This hands-on assignment will allow you to apply the concepts you’ve learned throughout the course and experience the process of setting up a […]